Inbound call intelligence

Every call is a data cookie.

Until now, how were you baking it?

Connect your phone leads to your acquisition campaigns. Qualify, score, activate. Every conversation becomes actionable marketing data.

4

technical patents in the US
+

20

awards for our technology
+

100

media outlets covered us
Acquisition

Lower acquisition costs.

More high-intent leads.

Your campaigns generate calls. But do you know which ones? The Vocal Cookie™ identifies, qualifies and scores every phone lead — automatically, in real time.

  • Automatic lead scoring and conversion potential rating
  • Identification of call-generating campaigns
  • Better prospect profiling and contextual advertising
  • Intelligent lead retargeting for higher conversion rates
Customer journey

Call tracking and omnichannel journey integration.

The phone call is the black hole of the customer journey. What’s said on the phone disappears. With the Vocal Cookie™, every conversation feeds into your omnichannel data.

  • Reconciliation between the web journey and the content of phone conversations
  • Omnichannel customer journey visualisation, including call content
Enrichment

The call feeds your CRM.

Not the other way around.

Every conversation generates data. The Vocal Cookie™ sends it where it matters: your CRM, your analytics tools, your field teams. In real time.

  • Improved monetisation of inbound calls
  • CRM enrichment
  • Real-time team alerts
Offline campaigns

Track phone leads from your offline marketing campaigns,

beyond your website.

TV, radio, outdoor, print: the Vocal Cookie™ attributes phone leads to your offline campaigns. Because the real world exists too.

Call intent detection and qualification

Automatic lead scoring and conversion potential assessment by sector, keywords, and named entities.

Offline campaign analysis

Analysis of the campaigns driving inbound calls, including non-digital media.

How it works

The Vocal Cookie™: how does it work?

Four building blocks. No magic. Just voice engineering.

Event creation

Event creation within the customer journey of your analytics platform.

ML / AI scoring

Scoring of phone conversions and sales using pre-trained ML / AI.

Contextual qualification

Contextual qualification of calls by industry, sector, keywords, or named entities.

Native integration or API

Native integration with your analytics tools or via API.

Recognition

Awarded 20 times. Not by chance.

The Vocal Cookie™ technology recognised by the most respected institutions in the industry.

ADETEM Gold Prize for Marketing Excellence 2017

Insurance Trophy for Marketing Innovation 2017

Data Prize at the Marketing Trophies 2018

Digital Innovation Company Prize 2018

Language Prize at the Medef Start-up Challenge

Press

They covered it before it was a trend.

Forbes, e-marketing, JDN, Stratégies, Relation Client, Le Parisien: the press has followed the technology from the start.

  • Allo-Media analyses telephone conversations from customer service departments

    Article Stratégies

  • E-commerce and AI: the marriage of the century

    Article JDN

  • The Vocal Cookie turns conversations into Big Data

    Forbes

  • The benefits of call tracking and vocal cookies

    e-marketing

  • Allo-Media raises 8 million euros to roll out Vocal Cookie technology

    Relation Client

Ready to know what's really being said in your calls?

Tailored demo. Results within weeks.

Tailored demo · Dedicated support · No commitment